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Empowering Women Leadership Program

Join us on this transformative journey to unlock your leadership potential and achieve your goals. Charli K. Matthews and Heather Falls are hosting a 5-week leadership course specifically designed for women aimed to help you level-up! Each week you will learn a new module and have a weekly group meeting with Charli and Heather to review that weeks reflections, gain expert insight, and get support from the community.


The program starts on August 9th with a kick-off call at 10:00-11:00 am CST.


5-Week Leadership Development Course: Unleash Your Potential


Week 1: Self-Discovery and Goal Setting

  • Identify and amplify your core strengths.

  • Set SMART goals tailored to your leadership journey.

  • Reflect on what success looks like and how to become a thought leader.


Week 2: Building Your Personal Brand

  • Define your unique value proposition and personal brand.

  • Conduct an audit of your online presence and professional image.

  • Highlight your passions and what sets you apart.


Week 3: Crafting Your Career Growth Plan

  • Connect personal values with career aspirations.

  • Learn advanced SMART goal techniques for career planning.

  • Master time management and work-life balance strategies.


Week 4: Plan Execution and Visibility

  • Identify key supporters and mentors.

  • Implement five actionable steps to enhance your visibility and influence.

  • Share your story and build your professional network.


Week 5: Celebrating Success and Sustaining Support

  • Network with peers and mentors.

  • Discuss strategies for ongoing support and feedback.

About Charli K. Matthews:

Charli K. Matthews is a visionary leader dedicated to empowering women in various industries. Through her groundbreaking online information and connection hub, Charli has revolutionized industry communication, blending traditional practices with cutting-edge digital strategies. Recognized and respected at key industry events, Charli's mission to Connect, Inform, and Educate is driving change across process industries for equipment manufacturers, engineers, and safety/reliability experts.


Beyond her business acumen, Charli is a fierce advocate for diversity and empowerment. Serving as the Marketing Chair, she received the prestigious Award of Merit for her commitment to industry growth. Charli's dedication to leadership was also recognized by the Junior League of Tuscaloosa, where she was honored with the Leadership Award at a University of Alabama basketball game—a true moment of inspiration.


Charli's passion for #EmpoweringConnections is not just a tagline; it’s a movement toward a more inclusive and innovative industry. Don't miss the opportunity to learn from Charli's insights on fostering diversity, embracing innovation, and building a fulfilling life. Her journey is a testament to the transformative power of leadership, making her a beacon of change in digital media and industry advocacy.

About Heather Falls: 

Heather Falls is a motivational speaker, digital marketer, and entrepreneur. Her passion is helping women create thriving businesses without sacrificing family time through memberships and 1:1 coaching.


Heather has over 17 years of experience in business planning, sales, and marketing in multiple industries including retail, healthcare, fashion, food, nonprofit, and more. She left the healthcare and corporate space to put her son first. She “inspires women to go for their dreams.”


Heather has a heart for her community. Her Tuscaloosa GROW & FLOURISH workshops equip, inspire, and empower female business owners, focusing on practical strategies for business success while also focusing on community impact and supporting women and children in need.


Heather serves on the Board of Directors of Easterseals West Alabama, Volunteer Allocations Team at United Way of West Alabama, Leadership Team of MomCo Tuscaloosa - by MOPS International, and is the District 3 Representative for the Alabama Genealogical Society.

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